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Museumgeeks: Morphing MOMA

Saturday, January 06, 2007

Morphing MOMA

The MOMA is getting ever more creative with its use of space. In an exhibit that starts this Jan. 16 and ends on Feb. 12 the MOMA paired up with New York public arts group Creative Time and commisioned artist Doug Aitken (here's his deal, courtesy of artfacts.net) "to create the artist's first large-scale public artwork in the United States," according to an article on MOMA's web site. "The project is also the first to bring art to MOMA's exterior walls.

Continuous sequences of film scenes will be projected onto eight facades, including those on West Fifty-third and Fifty-fourth streets and those overlooking The Abby Aldrich Rockefeller Sculpture Garden (photo). Inspired by the densely built environment of New York's midtown, the artist will create a cinematic art experience that directly integrates with the architectural fabric of the city while simultaneously enhancing and challenging viewers' perceptions of public space. The project, filmed in New York City, will be shown daily from 5:00 p.m. until 10:00 p.m., and is intended to be visible from many public vantage points adjacent to the Museum."

Aitken has exhibited in the past with video artist Pipilotti Rist, who is mentioned in the previous post (and, by the way, I'm not positive the photo in that earlier post is actually her, but it's just so perfect that I'm choosing to believe it is right now). Here's a picture of Aitken with another artist mentioned in the previous post, Jeff Koons (Aitken's on the right). Aitken's Sleepwalker features Tilda Swinton, Donald Sutherland, Chan Marshall (Cat Power), Seu Jorge, and Ryan Donowho. Read MOMA's full description of the upcoming exhibit on their site here), where you can also see the online Sleepwalkers exhbition.

Very cool. (And such a shame, she wrote selfishly, that my friend Glenn sold his apartment overlooking the MOMA.) And on top of using its existing vertical acreage in innovative ways, the MOMA is lining up some net new space. Having New York mega real estate power broker Jerry I. Speyer as a museum trustee ready to help you negotiate real estate deals must be a beautiful thing. Speyer and Katherine G. Farley are listed among the supporters of the project, so presumably that means providing money as well as influence.

Here's an AP item on MOMA that ran in the Washington Post arts pages this past Thursday:

NEW YORK, Jan. 3 -- Little more than two years after a major expansion, the Museum of Modern Art is set to grow again.

MoMA has negotiated a land deal that will yield 50,000 square feet of additional space to display paintings and sculptures, said the museum's director, Glenn Lowry.

The museum will sell a piece of vacant land for $125 million to Houston-based development company Hines, adding an estimated $65 million to its $650 million endowment after construction costs, Lowry said.

"This is a Christmas present," Lowry said. "It's a tremendous boon to enhancing what is already an extraordinary collection."

Hines spokesman George Lancaster confirmed the deal Wednesday and said Hines was "thrilled to be working with MoMA" but declined to comment on the sale price.

The property is one of several the midtown Manhattan museum acquired in recent years as it planned its expansion. In 2004, an addition made of glass and steel was completed.

In the latest plan, Hines will construct a mixed-use building with exhibition space connected to MoMA's main building on several floors, Lowry said. The building, part of a larger project, will include approximately 10,000 square feet of museum storage space.

The lot has about 200,000 square feet of building space, the director said.

Hines has developed other buildings in New York, including the 34-story office tower known as the Lipstick Building.

There is no architect or timetable yet, but the project is expected to take at least five years.

The museum closed during the last expansion and showcased its art in a temporary space in Queens, but it will stay open this time, Lowry said.

A museum trustee and real estate developer who helped negotiate the sale, Jerry Speyer, said the board agreed readily to the deal.

"Everyone felt great about the decision," he said. "There were no issues in anyone's mind."

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